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Loïc Prigent, when passion meets humor

Behind fashion

Fashion journalist, columnist, documentary filmmaker, youtubeur… Loïc Prigent is the passionate-amused one who tells the story behind the scenes of fashion with a style that belongs only to him. An expert in the field, he has breathed humour and derision over the last couple of years into the small world of fashion, without altering his work as a journalist in leading publications: Vogue, Vanity fair, Madame Figaro… Never satisfied, Loïc Prigent has also been officiating for several months on Youtube where he deciphers the latest shows with jerky video reports of humour and… accuracy.

He hides behind the scenes and listens to transcribe the latest gossips of the fashion industry. Fashion Week is only just starting in Paris, let’s not miss anything major, follow him on Twitter and Instagram.

Fashion Week Quotes

  • “Sorry I’m late! I was hesitating at CHANEL.”
  • “He can read the future in Hermès scarves.”
  • “One day Anna Wintour told me I love your shirt, I added it to my resume.”
  • “You know fashion week is over when you have to pay for champagne.”
  • “Shall I refer to you as a blogger or an influencer ? – Artist.”
  • “I live in 35 square meters while my necklace is worth 100 square meters..”
  • “We are looking for a shade of pink like pink flamingo, shocking but not natural park and certainly not millenial pink.”
  • “Breathtaking shoe. A skyscraper. It’s sold with bandaids.”
  • “Am I bothering you? – No, it’s fine. I was thinking of Prada.”
  • “You don’t say it is unlikely, you say: volumes are dream-like.”

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